Tracking technologies are primarily used to collect and analyze data about your interactions with our website, mobile application, and projects. We use this information to understand project success and user behaviors, to improve our website and mobile application, and to personalize your experience. For example, lnkbiz.com uses tracking technologies and allows Creators to use tracking technologies to help recognize you as a returning visitor and to help understand the use of our website or mobile application over time. We may use information obtained from tracking technologies to improve the quality of our Services, enhance your user experience, automatically recognize you or your preferences, and personalize your browsing by showing projects that are more likely to be relevant to you. Tracking technologies are also used to analyze trends in website traffic and to use and measure the effectiveness of marketing and advertising. We may provide information from our tracking technologies to our Creators and our vendors, including those whose technologies we use to collect information on our behalf, such as pixels associated with Meta or Tik Tok. When such information is provided to our vendors, it may be subject to their terms. For example, Google provides information you can read about how Google uses information from websites or mobile applications that use its services and how you can opt out of Google Analytics .

Some examples of the types of tracking technologies lnkbiz.com uses are below. For your convenience, we have organized them by general use. These categories are intended to provide information about how we use different types of tracking technologies. Please note that usage may vary, and some websites you visit may use and categorize tracking technologies differently than we do.

• • Essential. Essential tracking technologies are necessary for our website or mobile application to function and to enable you to use its features, such as accessing secure areas of the site. These tracking technologies also help maintain the security of our website or mobile application by facilitating security features and allowing us to detect activities that may violate our rules and Terms of Use . Essential tracking technologies also help protect your account from unauthorized access, including by alerting you and us when your account has been accessed and by allowing us to disable active sessions (for example, when you log out or change your password).
  • Functional . Functional tracking technologies help us improve the operation of our website or mobile application and personalize your experience. Functional cookies are typically set in response to actions you take to request certain services from us, such as setting your privacy preferences, choosing a language, creating an account, or filling out a form to request more information or support from our outreach team.
  • Analytics . Statistics and analytics tracking technologies, sometimes known as “performance cookies,” allow us to understand how you use our Website, such as identifying unique visits, traffic sources, and pages visited, so we can measure and improve the performance of our Service. They help us understand, for example, which pages or content are the most and least popular and how visitors move around the Website or mobile application.
  • Advertising and Marketing . These tracking technologies may be set by us, the Creators, or our advertising and marketing partners. They may be used, for example, to personalize the ads you see, collect details about our marketing campaigns, or limit the frequency with which you see a particular ad. They typically do not collect information that directly identifies you, but they may access information that uniquely identifies your browser or device and that may be combined with other information to identify you.